Case Study
CCIQ
CCIQ were a foundation client of Social Beast and we worked with their policy team to manage campaigns and media relations. In addition, we worked with their commercial team to deliver 20 workshops across Queensland.
CCIQ is the peak body for small business in Queensland, advocating for positive policy setting to help businesses to grow and be sustainable.
Categories
Media Management
Media Strategy
Communications Strategy
Content Generation
Masterclass Development and Delivery
what did we do
From helping with, media strategy, state and federal election campaigns and key lobbying initiatives, we handled inbound and outbound media and ensured that the voice of small business was heard.
Representing small business in Queensland was a pleasure and a privilege and we worked tirelessly to campaign on their behalf with CCIQ. From media releases to lobbying, we helped construct and deliver the messages that mattered to CCIQ’s members.
In our employed and engaged time with CCIQ, we generated over $40 million in media coverage and reached an audience of over 60 million.
Media Management
We handled all inbound and outbound media relationships gaining proactive and reactive coverage across press, radio, television and digital channels.
Messaging Strategy
Worked with the team to develop and deliver clear and consistent messages to market across a broad spectrum of issues and topics.
Masterclass Delivery
Social Beast were engaged by CCIQ to deliver two series of workshops for their corporate client Channel 7.
We designed bespoke sessions on Business Strategy and Innovation.
Delivering them in two tranches across 9 regional markets, we received outstanding feedback for the quality of content, delivery and relevance to business.